Deskripsi Pekerjaan
Join our dynamic team as an Activation Lead for Paid Media, where strategy meets execution. This pivotal role bridges the gap between campaign ideation and hands-on implementation, driving measurable results through innovative paid media activations. You'll spearhead end-to-end campaign management, optimize performance across digital channels, and collaborate with cross-functional teams to deliver exceptional client experiences. Our ideal candidate thrives in fast-paced environments, leveraging data-driven insights to refine tactics and maximize ROI while maintaining brand integrity. This remote position offers the opportunity to shape activation strategies that resonate with target audiences and elevate brand presence in competitive markets.
Tanggung Jawab
- Lead end-to-end execution of paid media activation campaigns across digital platforms
- Develop and optimize activation strategies aligned with client objectives and market trends
- Collaborate with creative and analytics teams to ensure cohesive campaign implementation
- Analyze campaign performance data and provide actionable insights for continuous improvement
- Manage activation budgets and ensure efficient resource allocation
- Coordinate with stakeholders to align activation timelines with broader marketing goals
- Maintain quality control standards across all activation touchpoints
Kualifikasi
- 3+ years of experience in paid media campaign management and activation execution
- Proven track record of managing activation budgets exceeding PHP 1M
- Expertise in paid media platforms (Google Ads, Meta Ads, DSPs)
- Strong analytical skills with experience in campaign performance analysis
- Excellent project management abilities with attention to detail
- Ability to thrive in remote work environments with minimal supervision
- Experience collaborating with creative and analytics teams
- Strong communication skills for stakeholder alignment