Deskripsi Pekerjaan
We are seeking a dynamic Ads Specialist to join our innovative marketing team at Maja Estetika Sejahtera. In this role, you will develop, execute, and optimize multi-platform advertising campaigns to drive brand awareness, customer acquisition, and revenue growth. You'll leverage data analytics to refine targeting strategies, manage digital advertising budgets, and collaborate with creative teams to produce compelling ad content. This position offers the opportunity to shape our advertising landscape in the competitive beauty and wellness industry while working with cutting-edge digital tools and methodologies.
Our ideal candidate thrives in fast-paced environments, possesses a strategic mindset, and demonstrates exceptional analytical skills to translate market insights into actionable campaigns. You'll be instrumental in expanding our digital footprint across Indonesia while maintaining brand consistency and maximizing ROI. Join us to make a tangible impact on our marketing success and professional growth.
Tanggung Jawab
- Design, implement, and manage digital advertising campaigns across Google Ads, Facebook, Instagram, and emerging platforms
- Monitor campaign performance metrics (CTR, CPC, ROAS) and optimize strategies for maximum ROI
- Conduct market research to identify target audience demographics and emerging advertising trends
- Collaborate with creative teams to develop compelling ad copy, visuals, and landing pages
- Manage advertising budgets effectively, ensuring cost efficiency and campaign scalability
- Generate detailed performance reports and present insights to stakeholders
- Stay updated with digital advertising algorithm changes and industry best practices
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (or equivalent experience)
- Minimum 2 years of hands-on experience in digital advertising campaign management
- Proven expertise with Google Ads, Facebook Ads Manager, and analytics tools (GA4, Meta Business Suite)
- Strong analytical skills with ability to interpret data and make data-driven decisions
- Excellent written communication skills in both English and Indonesian
- Creative mindset with ability to develop engaging ad content
- Ability to manage multiple campaigns simultaneously in deadline-driven environment
- Proficiency in budget management and cost optimization techniques