Deskripsi Pekerjaan
Join PT. LARSA TOURS GROUP as an Ads Specialist and become a driving force in Bali's booming tourism industry. We're seeking a dynamic digital marketing professional to design and execute strategic advertising campaigns that captivate global travelers and drive sustainable growth. This role offers the perfect blend of competitive compensation (Rp 5-7.5M/month), professional development opportunities, and the chance to thrive in Bali's vibrant environment. You'll leverage cutting-edge digital platforms to transform tourism marketing challenges into measurable success stories.
Tanggung Jawab
- Develop and execute multi-platform digital advertising campaigns across Google Ads, Meta, and emerging channels
- Optimize campaign performance through continuous A/B testing and data-driven adjustments
- Conduct market research to identify emerging tourism trends and target audience segments
- Create compelling ad copy, visuals, and landing pages that convert travelers into customers
- Collaborate with marketing team to align advertising strategies with business objectives
- Manage advertising budgets efficiently while maximizing ROI
- Generate and analyze performance reports to inform strategic decisions
Kualifikasi
- Bachelor's degree in Marketing, Digital Media, or related field
- 2+ years of hands-on experience in digital advertising, preferably in tourism/hospitality
- Proficiency with Google Ads, Meta Ads Manager, and analytics tools
- Strong analytical skills with ability to interpret complex performance metrics
- Exceptional written communication and creative storytelling abilities
- Fluency in English; Bahasa Indonesia proficiency highly valued
- Ability to thrive in fast-paced, cross-functional team environments