Deskripsi Pekerjaan
Join PT Utama Globalindo Cargo as our Chief Marketing Officer (CMO) and lead our marketing revolution in the logistics industry. We're seeking a visionary leader to drive strategic marketing initiatives, expand domestic and international market penetration, and accelerate company growth and profitability. As CMO, you'll shape our brand narrative, spearhead digital transformation, and build high-performing teams to capture emerging market opportunities. This executive role demands innovative thinking, data-driven decision making, and expertise in scaling logistics operations across diverse markets.
Your impact will be measured through market share expansion, customer acquisition cost optimization, and brand equity growth. You'll collaborate with cross-functional teams to align marketing strategies with operational excellence and financial objectives. The ideal candidate brings proven experience in B2B marketing, supply chain industry knowledge, and a passion for disrupting traditional logistics paradigms through customer-centric innovation.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies to penetrate domestic and international markets
- Lead digital transformation initiatives including SEO, content marketing, and CRM optimization
- Build and mentor high-performing marketing teams while managing departmental budgets
- Analyze market trends and competitive landscapes to identify growth opportunities
- Oversee brand management and customer experience across all touchpoints
- Collaborate with sales teams to align marketing initiatives with revenue targets
- Measure campaign effectiveness using KPIs and optimize strategies based on data insights
- Represent the company at industry events and key stakeholder meetings
Kualifikasi
- Minimum 10 years marketing experience with 5+ years in executive leadership roles
- Proven track record in scaling logistics or supply chain businesses
- Expertise in B2B marketing, digital transformation, and market expansion strategies
- Strong analytical skills with ability to translate data into actionable insights
- Excellent communication and stakeholder management abilities
- Strategic thinking with ability to balance innovation and operational realities
- Experience managing cross-functional teams and large marketing budgets
- Relevant degree in Marketing, Business Administration, or related field