Deskripsi Pekerjaan
Lead the Charge in Brand Growth and Audience Engagement in Subang Jaya!
Are you a strategic marketing professional with a passion for storytelling and a proven ability to drive measurable results? We are a prominent Private Advertiser operating within the highly competitive Advertising, Arts & Media industry, and we are actively seeking a seasoned Marketing Assistant Manager to join our dynamic headquarters in Subang Jaya, Selangor. This is a phenomenal opportunity to take ownership of our brand narrative, spearhead ambitious audience development initiatives, and architect high-impact promotional campaigns that set the industry standard.
In this pivotal leadership role, you will act as the engine behind our marketing operations, transforming high-level business objectives into concrete, actionable strategies. Your days will be diverse and exciting, ranging from brainstorming creative brand positioning concepts to diving deep into analytics to refine audience targeting. You will have the opportunity to manage and mentor a talented marketing team, fostering a culture of innovation and top-tier performance. Your success will be measured by significant growth in brand reach, enhanced customer loyalty, and the achievement of ambitious growth targets.
We are searching for a true marketing generalist with a specialized edge in audience development. You must be highly comfortable navigating both the creative and analytical facets of marketing. Your responsibilities will include overseeing budget allocation for various campaigns, negotiating with media vendors, and ensuring all promotional activities align seamlessly with our brand identity. Your keen ability to identify emerging trends in the media landscape and strategically pivot campaigns will be critical to your success.
The ideal candidate is a natural leader, an exceptional communicator, and a critical thinker with a robust understanding of the full marketing funnel, from top-of-funnel awareness to bottom-of-funnel conversion. You bring a minimum of 5 years of progressive marketing experience, with at least 2 years in a supervisory or management capacity, and you are ready for the next major step in your career.
Why Join Us?
- Competitive salary package (RM 5,000 - RM 8,000) with comprehensive benefits.
- Vibrant working environment based in the heart of Subang Jaya.
- Excellent opportunity for professional growth and leadership development.
- Work with a passionate team on high-profile brands and campaigns.
If you are ready to elevate your career and make a tangible impact on a growing brand in Subang Jaya, we want to hear from you. Apply now and take the lead in shaping the future of media marketing!
Tanggung Jawab
- Develop and execute comprehensive marketing strategies to drive brand positioning and audience development.
- Lead and manage a team of marketing executives, providing guidance and fostering professional growth.
- Plan, implement, and optimize multi-channel promotional campaigns (digital, social, print, and events).
- Analyze market trends, consumer behavior, and the competitive landscape to identify new growth opportunities.
- Manage marketing budgets, track ROI, and prepare detailed performance reports for senior management.
- Oversee the creation of marketing collateral, ensuring brand consistency across all channels and touchpoints.
- Establish and maintain strong relationships with media partners, vendors, and advertising agencies.
- Collaborate closely with sales, product, and creative teams to align marketing efforts with overall business objectives.
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 5 years of experience in marketing, with at least 2 years in a managerial or supervisory role.
- Proven track record of executing successful brand-building and audience development campaigns.
- Strong understanding of the Advertising, Arts & Media industry landscape and its specific marketing challenges.
- Exceptional leadership, project management, and cross-functional communication skills.
- Proficiency in marketing analytics tools (e.g., Google Analytics, social media analytics) and CRM software.
- Highly creative with a keen eye for detail and a strong grasp of design principles and brand guidelines.
- Ability to thrive in a fast-paced, target-driven environment and manage multiple projects simultaneously.