Deskripsi Pekerjaan
Rahadhyan Integrasi Nusantara, a leading provider of KTA (unsecured credit card) solutions, is seeking a dynamic Marketing Supervisor to drive our market presence in Semarang. Join our innovative team where you'll shape marketing strategies for financial products that empower Indonesian consumers. This role offers the opportunity to lead impactful campaigns, develop brand recognition, and contribute to our mission of expanding accessible financial services across Indonesia.
As a key member of our marketing division, you'll collaborate with cross-functional teams to create compelling customer journeys, optimize digital engagement channels, and analyze market trends to identify growth opportunities. We value creative professionals who thrive in fast-paced environments and are passionate about connecting customers with financial solutions that improve their lives.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies for KTA product lines
- Lead and mentor a team of marketing specialists to achieve campaign objectives
- Manage digital marketing initiatives including social media, email campaigns, and SEO
- Analyze market trends and competitor activities to refine positioning strategies
- Coordinate with sales teams to ensure alignment between marketing and customer acquisition goals
- Monitor campaign performance metrics and optimize based on ROI analysis
- Collaborate with product development teams to align marketing with product innovations
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or related field
- Minimum 3 years of marketing experience with 1+ years in supervisory role
- Proven track record in financial services or fintech marketing
- Strong analytical skills with experience in market research and data interpretation
- Excellent leadership abilities with team development experience
- Proficiency in digital marketing tools and analytics platforms
- Exceptional communication and presentation skills