Deskripsi Pekerjaan
Join our dynamic team as a Media Buyer and be at the forefront of digital advertising innovation. In this exciting role, you will be responsible for planning, executing, and optimizing digital advertising campaigns across multiple platforms to drive measurable business results for our clients.
You will collaborate closely with our marketing and creative teams to develop data-driven media strategies that maximize return on ad spend (ROAS) and achieve key performance indicators. Your expertise in campaign management and performance analysis will be crucial in identifying opportunities to scale profitable advertisements while maintaining cost efficiency.
As a Media Buyer, you will stay ahead of industry trends and platform algorithm changes to ensure our advertising strategies remain cutting-edge. Your analytical mindset and ability to interpret complex data sets will enable you to make informed decisions that directly impact campaign success and business growth.
This is a fully remote position offering exceptional flexibility, allowing you to work from the comfort of your home while contributing to a high-performing team. We provide opportunities for professional development and career advancement within our organization.
Tanggung Jawab
- Plan, execute, and manage digital advertising campaigns across major platforms including Google Ads, Facebook, Instagram, and TikTok
- Monitor and analyze campaign performance metrics including CTR, CPC, CPA, ROAS, and conversion rates
- Optimize campaigns in real-time to improve performance and maximize return on investment
- Identify and scale profitable advertising campaigns while maintaining cost efficiency
- Conduct comprehensive market research and competitor analysis to identify growth opportunities
- Collaborate with creative and marketing teams to develop compelling ad creatives and messaging
- Manage advertising budgets and ensure strategic allocation of spend across channels
- Generate detailed performance reports and present actionable insights to stakeholders
Kualifikasi
- Bachelor's degree in Marketing, Advertising, Business Administration, or related field
- Minimum 2 years of hands-on experience in digital media buying and campaign management
- Proficiency in digital advertising platforms including Google Ads and Facebook Business Manager
- Strong analytical skills with demonstrated experience in data analysis and performance metrics interpretation
- Solid understanding of programmatic advertising and real-time bidding concepts
- Excellent communication, presentation, and interpersonal skills
- Self-motivated and disciplined with the ability to work independently in a remote environment
- Google Ads or Facebook Blueprint certifications are advantageous