Deskripsi Pekerjaan
Are you a passionate digital storyteller with a heart for social impact? Kapwa Ko Mahal Ko Foundation, a venerable non-profit organization dedicated to fostering health, education, and community welfare across the Philippines, is seeking a dynamic and creative Online Presence Specialist to significantly amplify our mission and reach. This is a unique opportunity to blend your digital expertise with a profound purpose, directly contributing to initiatives that uplift lives and build stronger communities.
In this pivotal role, based in Quezon City, you will be the driving force behind our digital footprint. You will be instrumental in crafting compelling narratives, engaging our online community, and strategically managing our presence across various digital platforms, including social media, our website, and email campaigns. Your work will involve developing and executing a comprehensive digital content strategy that not only resonates deeply with our diverse audience but also effectively drives awareness for our advocacies and mobilizes vital support for our life-changing programs.
We are looking for an individual who is not just proficient in digital marketing tools and techniques but also deeply committed to our values. You will transform complex information into accessible and inspiring content, ensuring Kapwa Ko Mahal Ko Foundation maintains a strong, positive, and influential voice in the digital space. If you are an innovative digital professional eager to leverage your skills to make a tangible, lasting difference in the lives of many, we invite you to join our dedicated team and help us continue our legacy of service.
Tanggung Jawab
- Develop and execute a comprehensive digital content strategy aligned with the foundation's mission and objectives.
- Manage, monitor, and update all social media channels (e.g., Facebook, Instagram, Twitter, LinkedIn) with engaging and relevant content.
- Create compelling multimedia content, including graphics, short videos, and written posts, to drive audience engagement and awareness.
- Monitor digital trends, analyze performance metrics, and generate reports to optimize content and campaign effectiveness.
- Engage actively with our online community, respond to inquiries, and foster positive interactions to build brand loyalty and support.
- Collaborate with internal teams to promote fundraising campaigns, volunteer opportunities, and advocacy initiatives.
- Maintain and update the foundation's website content, ensuring accuracy, relevance, and an optimal user experience.
- Identify and implement SEO/SEM best practices to enhance the foundation's organic search visibility and digital reach.
Kualifikasi
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
- Proven experience (2+ years) in digital marketing, social media management, or online content creation, preferably within the non-profit sector.
- Strong proficiency in content creation tools (e.g., Canva, Adobe Creative Suite) and social media management platforms.
- Excellent written and verbal communication skills in English and Filipino, with a keen eye for detail and compelling storytelling.
- Demonstrated understanding of SEO, SEM, and web analytics principles.
- Ability to analyze data, draw insights, and make data-driven decisions to improve digital performance.
- A genuine passion for social causes and a deep commitment to the mission of Kapwa Ko Mahal Ko Foundation.
- Ability to work independently and collaboratively in a fast-paced, mission-driven environment.