Deskripsi Pekerjaan
Join Merah Cipta Media as a Senior Digital Planning & Strategy professional and lead transformative digital initiatives that drive measurable business growth. This pivotal role demands strategic vision and analytical prowess to craft data-driven digital marketing solutions tailored to diverse client objectives. You'll spearhead the end-to-end development of comprehensive digital strategies, leveraging cutting-edge analytics to optimize campaign performance across multiple channels. Your expertise will directly influence brand visibility, customer engagement, and ROI for our prestigious portfolio of clients in Jakarta's dynamic market.
As a thought leader in our creative agency, you'll collaborate with multidisciplinary teams to align digital initiatives with overarching business goals. The ideal candidate thrives in fast-paced environments, translating complex data into actionable insights while staying ahead of emerging digital trends. This position offers unparalleled opportunities to shape the future of digital advertising in Indonesia's competitive landscape.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies aligned with client business objectives
- Analyze market trends and consumer behavior data to inform strategic planning decisions
- Manage multi-channel digital campaigns across social media, SEO, SEM, and content platforms
- Optimize campaign performance through continuous A/B testing and performance analytics
- Present strategic recommendations and campaign results to senior stakeholders and clients
- Lead cross-functional teams to ensure seamless campaign implementation and alignment
- Monitor competitor activities and industry innovations to maintain competitive advantage
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- Minimum 5 years of digital strategy experience with 2+ years in senior leadership role
- Proven expertise in data analytics tools (Google Analytics, Adobe Analytics, etc.)
- Deep knowledge of digital marketing channels and emerging technologies
- Strong project management skills with ability to manage complex campaigns
- Excellent presentation and stakeholder communication abilities
- Experience working in advertising, media, or creative agency environment