Deskripsi Pekerjaan
Join Santa Great Industry as our Social Media Lead and drive our digital presence to new heights! We're seeking a visionary leader to shape our social media strategy across all platforms. This role offers the opportunity to craft compelling narratives that resonate with our audience, build brand loyalty, and drive measurable business growth. You'll lead a dynamic team of content creators and analysts while collaborating with marketing, sales, and product departments to ensure cohesive brand messaging. With competitive compensation and a creative work environment, this is your chance to make a significant impact in Indonesia's advertising landscape.
Tanggung Jawab
- Develop and implement comprehensive social media strategies aligned with business objectives
- Lead content creation across platforms including Instagram, Facebook, Twitter, and TikTok
- Manage social media team including training, performance reviews, and professional development
- Analyze campaign performance metrics and optimize strategies based on data insights
- Collaborate with design and marketing teams to produce high-quality visual content
- Monitor industry trends and competitor activities to identify opportunities
- Manage community engagement and handle customer inquiries professionally
- Prepare monthly performance reports and presentations for stakeholders
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of social media management experience with 2+ years in leadership role
- Proven track record of growing social media engagement and conversion rates
- Expert knowledge of social media analytics tools (e.g., Sprout Social, Hootsuite)
- Strong portfolio demonstrating successful campaign execution
- Exceptional written communication skills in both Indonesian and English
- Experience managing social media budgets and resources
- Creative mindset with ability to generate innovative content ideas