Deskripsi Pekerjaan
Join Pengiklan Anonim as an Ads Marketing Lead and become the architect of our digital growth engine. This is more than just an advertising role—it's your opportunity to shape the future of our brand's online presence. You'll spearhead end-to-end advertising strategies, drive performance optimization, and lead high-impact campaigns across digital platforms. If you're passionate about data-driven decisions, creative campaign development, and scaling brand visibility, this role is your chance to make a measurable impact. We're seeking a strategic thinker who can transform marketing objectives into tangible results while mentoring a team of digital marketing professionals. At Pengiklan Anonim, you'll work in a dynamic environment where innovation meets execution, and your expertise will directly influence our market expansion and revenue growth.
Tanggung Jawab
- Develop and execute comprehensive digital advertising strategies across Google Ads, Facebook Ads, and emerging platforms
- Lead performance optimization campaigns to maximize ROI and achieve KPIs
- Analyze campaign data and market trends to inform strategic decisions
- Collaborate with creative teams to ensure brand-aligned ad creatives and messaging
- Manage digital advertising budgets and resource allocation
- Mentor junior marketing staff and foster a high-performance team culture
- Conduct A/B testing and implement continuous improvement cycles
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 5+ years of digital advertising experience with 2+ years in leadership roles
- Proven expertise in managing multi-platform ad campaigns (Google, Meta, LinkedIn)
- Strong analytical skills with proficiency in analytics tools (GA4, Facebook Insights)
- Experience developing and managing advertising budgets of 500M+ IDR
- Excellent project management and cross-functional collaboration abilities
- Advanced knowledge of performance marketing metrics and attribution models