Deskripsi Pekerjaan
Join M-Commerce Corporation as an Ads Specialist and drive our digital marketing success! We're seeking a results-driven expert to manage and optimize paid advertising campaigns across Meta (Facebook/Instagram) and Google platforms. This role requires strategic campaign development, budget management, and data-driven optimization to maximize ROI. You'll collaborate with creative teams to craft compelling ad content, conduct A/B testing, and analyze performance metrics to continuously improve campaign effectiveness. If you're passionate about digital advertising and want to make an impact in a fast-paced e-commerce environment, this is your opportunity to excel.
Our ideal candidate thrives in data analysis, stays updated with industry trends, and has a proven track record of scaling profitable campaigns. You'll work closely with marketing leadership to align advertising strategies with business goals, ensuring brand visibility and conversion growth. With a competitive salary package and opportunities for professional development, M-Commerce Corporation offers a dynamic platform to advance your advertising career in one of Metro Manila's most vibrant business districts.
Tanggung Jawab
- Develop, execute, and optimize paid advertising campaigns across Meta (Facebook, Instagram) and Google (Search, Display, YouTube)
- Manage advertising budgets and ensure optimal ROI through continuous performance analysis
- Create compelling ad copy, visuals, and landing pages aligned with campaign objectives
- Conduct A/B testing and audience segmentation to refine targeting strategies
- Generate detailed performance reports and present actionable insights to stakeholders
- Collaborate with design and content teams to maintain brand consistency
- Stay current with platform updates, algorithm changes, and industry best practices
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (or equivalent experience)
- 2+ years managing paid advertising campaigns on Meta and Google platforms
- Proven track record of optimizing campaigns for CTR, conversion rates, and ROAS
- Proficiency in Facebook Ads Manager, Google Ads, Google Analytics, and Adobe Analytics
- Strong analytical skills with ability to interpret data and derive actionable insights
- Excellent written communication skills for ad copy creation and reporting
- Ability to manage multiple campaigns simultaneously in a fast-paced environment
- Experience with e-commerce or direct response advertising preferred