Deskripsi Pekerjaan
Join a prestigious beauty brand as an Assistant Digital Marketing Manager. This role offers a fantastic opportunity to lead digital marketing strategies in a dynamic and ever-evolving industry. Conveniently located near City Hall MRT, you will enjoy a vibrant work environment with easy access to public transportation. Our client is a well-known company with a strong reputation in the beauty sector, committed to fostering a culture of innovation, collaboration, and work-life balance. As the Assistant Digital Marketing Manager, you will oversee digital campaigns from conception to execution, manage social media channels to boost engagement, analyze performance metrics to optimize ROI, and collaborate with cross-functional teams to drive brand awareness and sales. This full-time position comes with a competitive salary of $5,000 – $6,000 per month, along with opportunities for professional development and career advancement within a supportive team environment. If you are passionate about beauty and digital marketing and possess the drive to make a significant impact, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies for beauty products across multiple channels including social media, email, and paid advertising.
- Manage and optimize paid ad campaigns on platforms such as Google Ads, Facebook, Instagram, and TikTok to achieve KPIs.
- Oversee content creation and curation for social media, ensuring brand consistency and high engagement.
- Monitor and analyze campaign performance metrics, providing actionable insights and recommendations for continuous improvement.
- Collaborate with the creative team to produce compelling visuals, videos, and copy for digital assets.
- Conduct market research and competitor analysis to identify trends, opportunities, and consumer preferences in the beauty industry.
- Coordinate with influencers, KOLs, and brand partners to amplify reach and strengthen brand credibility.
Kualifikasi
- Bachelor's degree in Marketing, Communications, Business or a related field.
- Minimum 3–5 years of digital marketing experience, preferably within the beauty, FMCG, or retail industry.
- Proven track record of managing successful digital campaigns with measurable results.
- Proficiency in digital marketing tools such as Google Analytics, SEO platforms, social media management tools, and ad managers.
- Strong understanding of the beauty landscape, consumer behavior, and current trends.
- Excellent verbal and written communication skills with ability to present ideas effectively.
- Creative and strategic thinker with attention to detail and ability to manage multiple projects.
- Team player with strong collaboration skills and a proactive attitude.