Deskripsi Pekerjaan
Are you a creative communications professional with a passion for the education sector? We are seeking an Assistant Manager for Brand & Digital Communication to join an established organization in the West region. In this role, you will be a key driver in shaping the brand narrative and enhancing digital engagement strategies to reach diverse educational stakeholders.
You will play a pivotal role in managing end-to-end digital marketing initiatives, from conceptualizing high-impact content to optimizing brand presence across multiple platforms. If you are detail-oriented, tech-savvy, and thrive in a fast-paced environment, this is an excellent opportunity to elevate your portfolio within a prestigious educational institution.
Tanggung Jawab
- Develop and execute comprehensive brand communication strategies to enhance organizational visibility.
- Manage the end-to-end production of digital content, including social media posts, website updates, and email newsletters.
- Collaborate with internal stakeholders and external agencies to ensure brand consistency across all marketing collateral.
- Monitor and analyze digital performance metrics to derive actionable insights for campaign optimization.
- Support the planning and execution of institutional events and outreach programs.
- Manage social media community engagement and respond to inquiries with professionalism.
- Maintain a content calendar and ensure timely delivery of all digital marketing assets.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 3-5 years of experience in brand management, digital marketing, or corporate communications.
- Proven track record in managing digital platforms and social media strategy.
- Excellent command of written and spoken English, with strong copywriting and editing skills.
- Proficiency in digital marketing tools (e.g., SEO, Analytics, CMS, Social Media Management platforms).
- Ability to work independently and collaboratively in a fast-paced environment.
- Experience in the education or public sector is highly advantageous.