Deskripsi Pekerjaan
Join Daikin's dynamic marketing team as an Assistant Marketing Manager and drive innovative brand strategies in Singapore's leading HVAC industry. This pivotal role supports the development and execution of integrated marketing campaigns across digital, traditional, and social channels. You'll analyze market trends, optimize campaign performance, and collaborate with cross-functional teams to enhance brand visibility and customer engagement. Ideal for strategic thinkers with a passion for data-driven decision-making, this position offers hands-on experience in budget management, vendor coordination, and content creation within a globally recognized organization. Daikin provides a collaborative environment where your marketing expertise will directly contribute to market leadership and sustainable growth initiatives.
Tanggung Jawab
- Develop and implement integrated marketing campaigns across digital and traditional channels
- Analyze market trends, consumer behavior, and competitive landscape to inform strategy
- Manage marketing budgets and vendor relationships for campaign execution
- Create compelling content for websites, social media, and promotional materials
- Track KPIs and generate performance reports using analytics tools
- Coordinate product launches and promotional events
- Support CRM initiatives and customer segmentation strategies
- Collaborate with sales and product teams to align marketing objectives
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3+ years of marketing experience with campaign management
- Proficiency in digital marketing tools (Google Analytics, SEO/SEM)
- Strong analytical skills with data interpretation experience
- Excellent written and verbal communication abilities
- Experience with CRM platforms and marketing automation
- Project management skills with ability to handle multiple priorities
- Knowledge of HVAC industry preferred