Deskripsi Pekerjaan
Are you a passionate marketing professional driven by the fast-paced automotive industry? Our client, a prestigious leader in the automotive sector, is seeking a dynamic and results-oriented Assistant Marketing Manager (Automotive) to join their thriving team in the heart of the Central Region.
StaffKing Pte Ltd is a leading recruitment consultancy in Singapore, renowned for connecting top-tier talent with prestigious organizations in the automotive and luxury sectors. We are proud to exclusively represent this exceptional client.
This is an incredible opportunity to elevate your career with a brand that values innovation, performance, and excellence. You will be rewarded with a competitive salary package, comprehensive benefits including AWS (Annual Wage Supplement) and performance bonuses, and the stability of a 5-day work week.
Reporting to the Marketing Director, you will play a pivotal role in shaping and executing groundbreaking marketing strategies that drive brand awareness, customer engagement, and sales growth across the region. As a key member of the marketing team, you will lead exciting campaigns from concept to execution, ensuring that every initiative reflects the prestige and quality of our client's product range. You will leverage data-driven insights to optimize campaign performance and identify new avenues for customer acquisition, solidifying our client's market leadership in an increasingly competitive landscape.
This role is perfect for an experienced Assistant Manager or a driven Senior Marketing Executive eager to take the next step in the automotive industry. We are looking for a creative strategist with a passion for automobiles and a deep understanding of the modern marketing landscape. If you are ready to accelerate your career, we invite you to apply today and become a driving force behind one of Singapore's most respected automotive brands.
Interested candidates, please submit your updated resume and cover letter via StaffKing Pte Ltd. We regret that only shortlisted candidates will be notified.
Tanggung Jawab
- Develop and execute comprehensive 360-degree marketing strategies to drive brand awareness, customer acquisition, and retention for the automotive brand.
- Manage Above-the-Line (ATL) and Below-the-Line (BTL) campaigns, including digital, print, broadcast, and events.
- Lead market research and competitive analysis to identify emerging trends, customer insights, and business opportunities.
- Oversee the marketing budget, ensuring optimal allocation of resources and tracking ROI on all initiatives.
- Plan and manage high-impact product launches, roadshows, and exclusive customer events.
- Supervise and mentor a team of Marketing Executives, fostering a high-performance culture.
- Collaborate closely with Sales, Product, and After-Sales teams to ensure brand consistency and alignment across all touchpoints.
- Liaise with external vendors, creative agencies, and media partners to deliver world-class marketing materials.
Kualifikasi
- Degree in Marketing, Business Administration, or a related discipline.
- Minimum 3 to 5 years of progressive marketing experience, ideally within the automotive or luxury goods industry.
- Proven track record in managing integrated marketing campaigns across multiple channels.
- Strong understanding of the Singapore automotive market, including LTA regulations and customer behavior.
- Excellent command of English, both written and verbal; proficiency in other languages is a strong plus.
- Hands-on experience with digital marketing tools (Google Analytics, Facebook Ads Manager, SEO/SEM, CRM platforms like Salesforce).
- Creative, analytical, and highly organized with strong project management skills.
- Possession of a valid Class 3 driving license is highly advantageous.