Deskripsi Pekerjaan
Are you passionate about the automotive industry and ready to accelerate your marketing career? Trans Eurokars Pte Ltd. is seeking a dynamic and strategic Assistant Marketing Manager (Automotive) to join our growing team in Kampong Ubi, Singapore.
In this pivotal role, you will be at the forefront of driving automotive marketing innovation. You will collaborate with cross-functional teams to conceptualize and execute high-impact marketing campaigns that elevate our brand presence and drive showroom traffic. We offer a highly competitive salary, attractive performance bonuses, and a vibrant, supportive team environment that fosters continuous learning and career growth.
If you thrive in a fast-paced environment, possess a deep understanding of the automotive landscape, and have a proven track record of delivering creative marketing solutions, we want you on our team. Take the next step in your professional journey and help us shape the future of automotive retail.
Tanggung Jawab
- Assist in developing and executing comprehensive marketing strategies tailored to the automotive sector.
- Plan, launch, and monitor multi-channel marketing campaigns, including digital, print, and outdoor advertising.
- Conduct thorough market research and competitor analysis to identify emerging trends and customer preferences.
- Collaborate with external agencies, vendors, and internal stakeholders to ensure seamless campaign execution.
- Manage and optimize the marketing budget to maximize ROI across all promotional activities.
- Organize and coordinate auto shows, vehicle launch events, and experiential marketing activations.
- Track, analyze, and report on campaign performance metrics using web analytics tools.
- Support the Marketing Manager in day-to-day department operations and team leadership.
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 3 years of proven experience in marketing, preferably within the automotive or luxury retail industry.
- Strong understanding of digital marketing principles, including SEO, SEM, and social media management.
- Exceptional copywriting, content creation, and interpersonal communication skills.
- Proficiency in marketing analytics tools and CRM software.
- Ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment.
- Creative thinker with strong problem-solving skills and a keen eye for detail.
- A genuine passion for the automotive industry and a valid driver's license is highly advantageous.