Deskripsi Pekerjaan
Join Dancom Group as a Brand Manager for Devialet, where you'll shape the future of luxury audio excellence in Malaysia. This pivotal role demands a strategic leader who can elevate Devialet's prestigious brand identity while driving tangible sales results. You'll craft compelling brand narratives that resonate with discerning consumers, oversee integrated marketing campaigns across digital and traditional channels, and collaborate closely with retail partners to deliver exceptional customer experiences. Position yourself at the intersection of luxury branding and commercial execution in one of the world's most innovative audio brands.
Tanggung Jawab
- Develop and implement comprehensive brand strategies to enhance Devialet's market position and brand equity in Malaysia
- Lead end-to-end campaign execution across digital, experiential, and traditional marketing channels
- Partner with sales teams to provide brand training and ensure consistent messaging across touchpoints
- Analyze market trends, consumer behavior, and competitor activities to inform strategic decisions
- Manage the brand's digital ecosystem, including social media, content strategy, and influencer partnerships
- Collaborate with regional/global teams to maintain brand consistency while adapting to local market nuances
- Monitor KPIs and ROI to optimize marketing spend and demonstrate campaign effectiveness
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred
- Minimum 5 years of brand management experience in luxury goods or premium technology sector
- Proven track record of balancing brand elevation with sales execution in competitive markets
- Expertise in developing luxury brand positioning and value propositions
- Strong analytical skills with ability to interpret market data and consumer insights
- Exceptional communication and leadership abilities with cross-functional teams
- Proficiency in digital marketing tools, CRM systems, and analytics platforms
- Fluency in English and Bahasa Malaysia; additional languages advantageous