Deskripsi Pekerjaan
Are you a creative storyteller with a passion for building brands that leave a lasting impression? PSGourmet Pte Ltd is looking for a dynamic and results-driven Brand & Marketing Executive to join our team in the heart of Singapore. In this role, you will play a pivotal part in shaping our brand identity, managing multi-channel marketing campaigns, and driving engagement that resonates with our audience.
As a key member of our marketing department, you will bridge the gap between creative strategy and operational excellence. We are looking for an individual who thrives in a fast-paced environment and possesses the ability to turn brand vision into actionable marketing initiatives. If you are ready to make a tangible impact and grow your career within the vibrant culinary and lifestyle industry, we want to hear from you.
Tanggung Jawab
- Develop and execute integrated marketing campaigns across digital and traditional media channels to drive brand awareness.
- Manage end-to-end content creation, including social media management, email marketing, and promotional copy.
- Collaborate with internal teams and external stakeholders to ensure consistent brand voice and visual identity.
- Analyze marketing performance metrics and provide actionable insights to optimize campaign ROI.
- Plan and coordinate promotional events, product launches, and brand activations.
- Monitor market trends and competitor activities to identify new growth opportunities.
- Maintain and update marketing collateral, website content, and digital assets.
Kualifikasi
- Diploma or Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 1–3 years of experience in brand management, digital marketing, or a related agency role.
- Strong proficiency in social media platforms and basic understanding of digital marketing tools.
- Excellent copywriting skills with a keen eye for detail and design aesthetics.
- A proactive mindset with strong project management and organizational abilities.
- Ability to work independently as well as collaboratively in a fast-paced team environment.
- Passion for the F&B or hospitality sector is highly preferred.