Deskripsi Pekerjaan
We are seeking a talented and results-oriented Branding & Marketing Executive to join the dynamic team at Big Root Legacy Group. In this pivotal role, you will drive our brand identity, execute innovative marketing campaigns, and manage our social media presence to foster significant brand growth.
As a key player in our marketing department, you will translate business objectives into creative strategies that resonate with our target audience. You will be responsible for the end-to-end management of our marketing initiatives, ensuring consistency across all channels and maintaining a strong market position.
Our ideal candidate possesses a creative flair, strategic thinking, and the ability to thrive in a collaborative environment. If you are passionate about building brands and want to make a tangible impact in the Sabah market, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive branding strategies aligned with company goals.
- Manage and grow social media presence across various platforms (Instagram, Facebook, LinkedIn).
- Plan and oversee marketing campaigns from conception to execution.
- Conduct market research to identify trends and competitor activities.
- Collaborate with the design team to create high-quality visual assets and content.
- Analyze campaign performance metrics and prepare regular reports on KPIs.
- Engage with the audience to build brand loyalty and community.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum of 2-3 years of experience in branding, marketing, or social media management.
- Strong understanding of digital marketing tools and analytics.
- Excellent written and verbal communication skills in English and Malay.
- Creative mindset with a keen eye for detail and design trends.
- Ability to work independently and manage multiple projects simultaneously.