Deskripsi Pekerjaan
Join Transcosmos as a Campaign Lead and take charge of shaping our brand's presence in the competitive market. We're seeking a strategic thinker with a passion for creativity to lead end-to-end campaign strategies that position our brand as the top choice for cooking inspiration. In this role, you'll have the opportunity to develop innovative campaigns that resonate with our target audience, drive brand awareness, and ultimately increase market share.
As a Campaign Lead, you'll collaborate with cross-functional teams to ensure campaign alignment and effectiveness. You'll analyze market trends, consumer behavior, and campaign performance to continuously refine our strategies. Your leadership will be instrumental in creating compelling content that captivates our audience and positions Transcosmos as a leader in the cooking inspiration space.
If you're a marketing professional with a proven track record of successful campaigns and a keen eye for detail, we invite you to apply for this exciting contract position. Join us in transforming the way people discover and engage with cooking inspiration through strategic, data-driven marketing initiatives.
Tanggung Jawab
- Develop and implement comprehensive campaign strategies aligned with brand objectives
- Lead end-to-end campaign execution from concept development to final delivery
- Analyze campaign performance metrics and optimize strategies based on data insights
- Coordinate with creative, digital, and product teams to ensure campaign alignment
- Manage campaign budget and resources effectively to maximize ROI
- Create compelling content that resonates with target audience and drives engagement
- Monitor industry trends and incorporate innovative approaches into campaign planning
Kualifikasi
- Bachelor's degree in Marketing, Communications, Business, or related field
- 5+ years of experience in campaign management and marketing strategy
- Proven track record of successful brand positioning campaigns
- Strong analytical skills with ability to interpret data and make informed decisions
- Excellent communication, presentation, and leadership abilities
- Experience with marketing automation tools and analytics platforms
- Creative thinking with problem-solving mindset and attention to detail