Deskripsi Pekerjaan
123 SOLUTIONS is seeking a dynamic and results-driven Campaign Specialist / Campaign Manager to join our expanding team. In this role, you will play a pivotal part in shaping our brand voice and driving engagement through strategic marketing initiatives. We are looking for a creative professional who can blend analytical rigor with compelling storytelling to execute campaigns that resonate with our target audience.
As a key member of our Marketing & Communications department, you will oversee the end-to-end lifecycle of our marketing campaigns. You will collaborate closely with cross-functional teams to ensure alignment with business objectives, manage project timelines, and optimize performance based on data-driven insights. If you are passionate about digital trends and possess a strategic mindset, this is an excellent opportunity to grow your career.
Tanggung Jawab
- Develop and implement comprehensive marketing strategies and campaign plans aligned with company goals.
- Manage the full campaign lifecycle, including budgeting, resource allocation, execution, and post-campaign analysis.
- Monitor key performance metrics (KPIs) using analytics tools to evaluate success and identify areas for optimization.
- Collaborate with creative and content teams to produce high-quality assets and compelling messaging.
- Conduct market research to identify emerging trends, competitor activities, and audience insights.
- Maintain strong relationships with internal stakeholders and external vendors.
- Ensure all campaigns adhere to brand guidelines and regulatory standards.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Proven experience in campaign management, digital marketing, or advertising (minimum 2-4 years).
- Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.
- Proficiency in marketing automation tools, CRM software, and data analytics platforms.
- Excellent written and verbal communication skills with a keen attention to detail.
- Strong project management skills with the ability to prioritize tasks in a fast-paced environment.
- Ability to interpret complex data and translate it into actionable marketing strategies.