Deskripsi Pekerjaan
Are you a dynamic marketing professional looking to make a tangible impact on the pharmaceutical retail landscape? Generika Drugstore is seeking a passionate Channel Execution Specialist (Trade Marketing) to join our growing team in the South Luzon Area. As a leader in accessible healthcare, we are dedicated to expanding our reach and ensuring our high-quality generic medicines are available where they are needed most.
In this role, you will be the bridge between our brand strategy and on-ground execution, driving sales through effective trade marketing initiatives. You will be responsible for ensuring our brand presence is strong across all channels, managing relationships with key retail partners, and optimizing product visibility to drive consumer uptake. This is a fantastic opportunity for a motivated individual to grow their career in the FMCG sector while contributing to public health.
Key to your success will be your ability to analyze market trends, execute merchandising standards, and communicate effectively with diverse stakeholders. If you thrive in a fast-paced environment and want to work with a purpose-driven organization, we want to hear from you.
Tanggung Jawab
- Execute and monitor trade marketing plans and activities within the assigned South Luzon territory to ensure brand visibility.
- Manage and maintain Point-of-Sale (POS) materials, displays, and merchandising standards in retail outlets.
- Collaborate closely with distributors and key accounts to ensure optimal product placement and availability.
- Conduct regular market visits to assess competitor activities, pricing strategies, and local market trends.
- Analyze sales performance data and trade execution metrics to identify opportunities for growth and optimization.
- Coordinate with the marketing team to develop localized promotional materials and strategies.
- Track and report on the effectiveness of trade programs and merchandising initiatives.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 1-3 years of experience in Trade Marketing, Channel Management, or FMCG sales execution.
- Strong understanding of the pharmaceutical or retail industry is a plus.
- Excellent communication and interpersonal skills for building relationships with stakeholders.
- Valid driver’s license and willingness to travel within the South Luzon area.
- Proficient in MS Office applications and basic data analysis.
- Highly organized with strong attention to detail.