Deskripsi Pekerjaan
Are you a creative and detail-oriented marketing professional looking to make an impact in the digital landscape? PT Nanyang Bridge Media is excited to announce an opening for a Chinese Speaking Marketing Executive (KOL & Social Media). In this pivotal role, you will be responsible for driving our brand's visibility across digital channels, specifically focusing on the Chinese-speaking market. We are looking for someone who is proactive, culturally aware, and passionate about social media trends and influencer collaborations.
As a Marketing Executive, you will serve as the bridge between our company and our target audience. You will craft compelling content, manage influencer campaigns (KOL), and analyze market data to optimize our strategies. If you are fluent in Mandarin, possess a strong understanding of social media dynamics, and want to work with a dynamic team in Jakarta, we encourage you to apply.
Tanggung Jawab
- Develop and execute social media strategies to increase brand awareness and engagement within the Chinese-speaking community.
- Identify, approach, and manage relationships with Key Opinion Leaders (KOLs) and influencers relevant to our brand niche.
- Create and translate engaging marketing content, including copy, graphics, and video scripts, ensuring cultural accuracy.
- Monitor social media performance metrics and prepare monthly reports to measure the success of campaigns.
- Collaborate with the internal sales and product teams to align marketing efforts with business objectives.
- Stay updated on the latest digital marketing trends and competitor activities in the region.
- Manage the company's social media calendars and ensure timely posting of high-quality content.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Fluent in written and spoken Chinese (Mandarin) and English; excellent communication skills are essential.
- Proven experience in social media marketing, digital marketing, or influencer management (KOL).
- Strong creative writing and copywriting skills with a keen eye for detail.
- Ability to work independently and manage multiple projects in a fast-paced environment.
- Basic understanding of SEO, Google Analytics, and social media advertising tools.
- Passion for the entertainment, media, or logistics industry is a plus.