Deskripsi Pekerjaan
Are you a visionary marketing leader looking to drive growth in the automotive industry? Mandiri Andalan Utama is seeking a dynamic Chief Marketing Officer (CMO) for our New Car and Used Car division in Jakarta Raya. In this pivotal role, you will lead our marketing strategies to enhance brand visibility, boost sales performance, and expand our market share in the competitive Indonesian automotive landscape.
We are looking for an experienced professional who can bridge the gap between creative innovation and commercial results. You will oversee the entire marketing funnel, from brand positioning and digital campaigns to customer relationship management (CRM) and sales incentives. Your expertise will be crucial in driving the company's revenue growth and establishing a strong market presence.
Join us to shape the future of our sales division and drive revenue growth through strategic marketing excellence. We offer a competitive package including basic salary, BPJS, incentives, and clear career progression paths.
Tanggung Jawab
- Developing comprehensive marketing strategies for both new and used car sales channels.
- Leading and mentoring the marketing team to achieve key performance indicators (KPIs) and sales targets.
- Managing the annual marketing budget to ensure maximum return on investment (ROI).
- Collaborating closely with the sales team to design and optimize incentive programs.
- Enhancing the brand's reputation through integrated digital and traditional marketing campaigns.
- Analyzing market trends and competitor activities to identify growth opportunities.
- Establishing strong partnerships with dealerships and distributors across Jakarta Raya.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 5-7 years of experience in automotive marketing, with at least 3 years in a leadership or managerial role.
- Strong understanding of the Indonesian automotive market and consumer behavior.
- Excellent communication, negotiation, and presentation skills.
- Proficiency in digital marketing tools, CRM software, and data analytics.
- Ability to work under pressure and manage multiple projects simultaneously.