Deskripsi Pekerjaan
Are you a creative storyteller with a passion for digital marketing? PT ROYAL MEDICALINK PHARMALAB is actively seeking a talented and motivated Content Creator to join our dynamic Marketing & Communications team in Jakarta Barat. In this full-time role, you will be the driving force behind our digital presence, responsible for conceptualizing, producing, and publishing compelling content across various social media and digital platforms.
As a Content Creator, you will play a pivotal role in shaping our brand's voice and engaging with our target audience. You will collaborate closely with the marketing department to design content strategies that not only elevate our brand awareness but also drive customer engagement and loyalty. The ideal candidate is a trend-savvy professional who understands the nuances of different social media channels, possesses a keen eye for visual aesthetics, and has exceptional copywriting skills. If you thrive in a fast-paced environment and are eager to make a significant impact in the healthcare and pharmaceutical sector through innovative content, we want you on our team!
Tanggung Jawab
- Conceptualize, develop, and execute high-quality, engaging content (including text, images, and short-form videos) for various social media platforms such as Instagram, TikTok, LinkedIn, and Facebook.
- Collaborate with the marketing team to design and maintain a comprehensive monthly content calendar aligned with brand campaigns and strategic goals.
- Stay up-to-date with the latest digital trends, platform algorithms, and audience preferences to ensure content remains relevant and highly engaging.
- Write clear, persuasive, and error-free copy for social media posts, blogs, and marketing collateral.
- Monitor and analyze social media performance metrics, adjusting content strategies as needed to optimize reach and engagement.
- Work closely with the design and product teams to ensure brand consistency across all visual and textual communications.
- Engage with followers, respond to inquiries in a timely manner, and foster a positive community around the brand.
Kualifikasi
- Proven professional experience as a Content Creator, Social Media Specialist, or a similar role in marketing.
- A strong portfolio showcasing a diverse range of content, including video editing, graphic design, and copywriting.
- Proficiency in using content creation and editing tools such as Adobe Creative Cloud (Photoshop, Premiere Pro), Canva, and CapCut.
- Exceptional written and verbal communication skills in both English and Bahasa Indonesia.
- Solid understanding of SEO, web traffic metrics, and social media KPIs.
- Bachelor's degree in Marketing, Communications, Journalism, Multimedia, or a related discipline.
- Highly creative, detail-oriented, and capable of managing multiple projects simultaneously under tight deadlines.