Deskripsi Pekerjaan
Join Hebe Beauty as a Content Creator and become the driving force behind our digital marketing success! We're seeking a creative and dynamic individual to produce compelling TikTok and Instagram content that captivates audiences and drives measurable results for our e-commerce campaigns. In this role, you'll stay ahead of social media trends, craft visually stunning content that showcases our beauty products, and analyze performance metrics to continuously optimize engagement strategies. You'll collaborate with our marketing team to align content with brand voice and business objectives while building a vibrant online community around Hebe Beauty. If you're passionate about transforming trends into viral opportunities and have a knack for data-driven creativity, this is your chance to make an impact in the beauty industry.
Tanggung Jawab
- Develop and execute engaging TikTok and Instagram content calendars aligned with campaign goals
- Research and implement trending hashtags, formats, and content strategies for maximum reach
- Analyze performance metrics (views, engagement, conversion) to refine content approaches
- Collaborate with e-commerce team to create product-focused content driving sales
- Manage content production from ideation to final editing and publishing
- Monitor competitor activity and industry innovations to maintain competitive edge
- Optimize posting schedules for maximum audience engagement across time zones
Kualifikasi
- Proven portfolio demonstrating excellence in TikTok and Instagram content creation
- Strong understanding of social media algorithms and beauty industry trends
- Experience with content analytics tools (e.g., Instagram Insights, TikTok Analytics)
- Proficiency in video editing software (CapCut, Premiere Pro) and graphic design
- Ability to translate business objectives into compelling visual narratives
- Excellent communication skills with ability to collaborate cross-functionally
- Detail-oriented with strong organizational skills for managing multiple projects