Deskripsi Pekerjaan
Are you a data-driven storyteller with a passion for scaling brands? We are seeking a dynamic Content Growth Strategist to join our team in Happy Garden, Kuala Lumpur. In this pivotal role, you will be responsible for bridging the gap between creative content production and high-impact business growth.
As our Content Growth Strategist, you won't just be writing; you will be architecting content funnels that attract, engage, and convert. You will work closely with cross-functional teams to identify market trends, optimize search performance, and execute multi-channel content strategies that drive measurable ROI. If you are a self-starter who thrives in a collaborative environment and loves turning insights into actionable growth, we want to meet you.
We offer a competitive compensation package, opportunities for professional advancement, and a supportive culture where your innovative ideas will have a direct impact on our company's trajectory.
Tanggung Jawab
- Develop and execute comprehensive content strategies aligned with business goals and audience needs.
- Manage end-to-end content production across blogs, social media, and email marketing channels.
- Analyze performance metrics using tools like Google Analytics to optimize content effectiveness.
- Conduct keyword research and implement SEO best practices to increase organic search visibility.
- Collaborate with the marketing team to brainstorm creative campaigns that boost brand awareness.
- Monitor industry trends and competitor activity to identify new growth opportunities.
- Maintain a consistent brand voice across all digital touchpoints.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 2-4 years of proven experience in content marketing, growth hacking, or digital strategy.
- Strong understanding of SEO, SEM, and content distribution platforms.
- Excellent writing, editing, and storytelling skills with a keen eye for detail.
- Proficiency in Google Analytics, content management systems (CMS), and social media management tools.
- Strong analytical mindset with the ability to interpret data into strategic recommendations.
- Ability to work independently and manage multiple projects in a fast-paced environment.