Deskripsi Pekerjaan
Are you a storyteller with a strategic mindset? Good Sale Tech is seeking a talented Content Marketing Specialist to join our dynamic team in Jakarta Selatan. As we continue to scale, we need a creative professional who can bridge the gap between compelling storytelling and data-backed marketing strategies.
In this role, you will be the voice of our brand. You won't just be writing copy; you will be architecting content journeys that educate, engage, and convert our target audience. Whether it is blog posts, social media campaigns, or white papers, your goal is to elevate our online presence and drive measurable growth. If you thrive in a fast-paced environment and have a passion for digital marketing trends, we want to hear from you!
Tanggung Jawab
- Develop and execute comprehensive content strategies aligned with short-term and long-term marketing goals.
- Create high-quality, engaging content for diverse platforms including social media, website blogs, and email newsletters.
- Conduct thorough keyword research and use SEO best practices to increase organic traffic and search visibility.
- Monitor and analyze content performance metrics to refine strategies and improve audience engagement.
- Collaborate with the design and product teams to create visual assets that complement written content.
- Manage the content calendar to ensure consistent delivery of messaging across all channels.
- Stay up-to-date with industry developments and generate innovative content ideas to keep the brand ahead of competitors.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Minimum 1-2 years of experience in content marketing, copywriting, or digital media.
- Proven track record of creating high-quality content that drives measurable engagement.
- Strong understanding of SEO principles, content management systems (CMS), and Google Analytics.
- Excellent writing, editing, and proofreading skills with an eye for detail.
- Ability to multitask and work effectively within a fast-paced, collaborative team environment.
- Strong analytical mindset with the ability to translate data into actionable insights.
- Proficiency in English and Indonesian is required.