Deskripsi Pekerjaan
Are you a creative visionary with a pulse on the latest social media trends? M-Commerce Corporation is looking for a dynamic Content Strategy Specialist to lead our creative direction and digital presence. In this role, you will be the heartbeat of our brand-owned TikTok accounts, crafting compelling narratives that resonate with our target audience and driving meaningful engagement through high-impact KOL collaborations.
We are seeking a storyteller who understands the balance between viral trends and brand integrity. You will be responsible for the end-to-end creative planning lifecycle—from initial concept and scriptwriting to execution and performance analysis. If you thrive in a fast-paced environment and have a proven track record of growing social communities, we want to hear from you.
Join our innovative team in Bonifacio Global City and help us shape the future of commerce through cutting-edge content strategies.
Tanggung Jawab
- Develop and execute comprehensive content calendars for brand-owned TikTok and other short-form video platforms.
- Ideate and produce high-quality, trend-driven video content that aligns with brand objectives and community interests.
- Manage end-to-end KOL and influencer outreach, onboarding, and project coordination to amplify brand reach.
- Analyze social media metrics and performance data to optimize content strategy and improve engagement rates.
- Collaborate with creative teams and internal stakeholders to ensure consistent brand voice across all digital channels.
- Stay ahead of the curve regarding platform algorithm updates, viral trends, and new social media features.
- Draft creative briefs, scripts, and production schedules for various video campaigns.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Advertising, or a related field.
- At least 2-3 years of proven experience in social media management, content strategy, or digital marketing.
- Deep expertise in the TikTok ecosystem, including knowledge of current trends, sounds, and editing styles.
- Strong background in managing influencer partnerships and KOL collaborations.
- Excellent command of the English language with superior copywriting and storytelling skills.
- Proficiency in basic video editing tools (CapCut, Adobe Premiere, or similar) is highly preferred.
- Ability to work independently, meet strict deadlines, and handle multiple projects simultaneously in a fast-paced environment.