Deskripsi Pekerjaan
Are you a visually driven storyteller with an unerring instinct for Instagram and a deep passion for fashion culture?
ALPHONS PTE LTD is seeking a visionary Creative Content Strategist to join our innovative team in Singapore's Central Region. This part-time role offers the perfect blend of creative freedom and strategic impact. You will be responsible for sculpting our brand's digital narrative, translating cutting-edge fashion trends into engaging visual content that captivates and converts.
As our Creative Content Strategist, you will lead the charge in elevating our brand presence across Instagram and other visual platforms. You will craft a cohesive content strategy that aligns with our brand voice, engages our target audience of fashion-forward individuals, and drives measurable growth. From concept development and visual direction to performance analysis and community engagement, you will own the full content lifecycle.
We are looking for a creative professional who lives and breathes fashion, culture, and digital aesthetics. You have a keen eye for detail, a deep understanding of social media trends, and a proven ability to build brand equity through compelling storytelling.
Why Join ALPHONS PTE LTD?
- Work with a passionate team in the heart of Singapore's fashion scene.
- Enjoy the flexibility of a part-time schedule while making a significant impact.
- Autonomy to experiment with the latest content formats and strategies.
- Opportunity to build a portfolio with a recognized lifestyle brand.
If you are ready to turn your creative vision into a powerful brand asset, we want to hear from you. Join ALPHONS PTE LTD and redefine fashion storytelling in the digital age.
Tanggung Jawab
- Develop and execute a cohesive content strategy across Instagram and emerging visual platforms to enhance brand awareness and engagement.
- Create, curate, and manage high-quality visual assets (photos, videos, Reels, Stories) that reflect current fashion trends and brand aesthetics.
- Collaborate with the marketing team to align content calendars with product launches, seasonal campaigns, and key promotional periods.
- Monitor social media trends, competitor activities, and platform algorithm changes to adapt strategies and maintain a competitive edge.
- Engage with the online community by responding to comments, direct messages, and fostering a strong, authentic brand community.
- Analyze content performance metrics using social media analytics tools to provide actionable insights and optimize future content.
- Manage influencer outreach and partnerships to expand brand reach within the fashion and lifestyle niche.
Kualifikasi
- Proven experience (2+ years) as a Content Strategist, Social Media Manager, or similar role within the fashion, lifestyle, or beauty industry.
- Exceptional visual storytelling skills with a strong portfolio demonstrating expertise in Instagram Reels, Stories, and high-end photography.
- Deep understanding of the Singaporean and global fashion culture landscape.
- Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software.
- Strong written and verbal communication skills in English.
- Ability to work independently in a part-time capacity, managing multiple projects and deadlines simultaneously.
- Data-driven mindset with experience using analytics tools (Instagram Insights, Google Analytics) to inform content decisions.
- A keen eye for detail, composition, color theory, and brand consistency.