Deskripsi Pekerjaan
Are you a creative visionary with a passion for luxury and fine jewelry? Depaul Jewelry, a prestigious name in the jewelry industry, is looking for a dynamic and innovative Creative & Social Media Specialist to join our team in Surabaya. In this role, you will be the storyteller of our brand, crafting compelling narratives that resonate with our audience and elevate our presence in the digital landscape.
We are looking for someone who understands the intersection of aesthetics and engagement. You will be responsible for defining our social media identity, managing end-to-end content production, and staying ahead of digital trends to ensure Depaul Jewelry remains a top-of-mind choice for our customers. If you are a trendsetter, a visual storyteller, and data-driven, we want to hear from you!
Tanggung Jawab
- Develop and execute comprehensive social media strategies across Instagram, TikTok, and Facebook to increase brand awareness and engagement.
- Conceptualize, film, and edit high-quality visual content (photos and videos) that aligns with our luxury brand identity.
- Manage the brand content calendar, ensuring consistent posting schedules and relevant seasonal campaigns.
- Engage with the Depaul Jewelry community by responding to inquiries and fostering meaningful online interactions.
- Analyze social media performance metrics to generate insights and refine future content strategies.
- Collaborate with the internal team to align social media initiatives with product launches and sales goals.
- Stay updated with the latest digital marketing trends, platform algorithms, and jewelry industry benchmarks.
Kualifikasi
- Bachelor’s degree in Marketing, Communication, Design, or a related field.
- Proven experience in social media management, content creation, or digital marketing (portfolio submission is required).
- Expertise in content creation tools such as Adobe Creative Suite (Premiere Pro, Photoshop) or mobile editing apps like CapCut and Canva.
- Deep understanding of social media platform dynamics, particularly Instagram and TikTok algorithms.
- Strong written and verbal communication skills in Bahasa Indonesia and English.
- Exceptional visual eye for photography, styling, and aesthetic curation.
- Ability to work independently, manage tight deadlines, and adapt quickly to shifting trends.