Deskripsi Pekerjaan
Join Aboitiz Infracapital as a CRM and Digital Officer and drive transformative customer experiences through innovative digital solutions. This pivotal role involves designing, implementing, and optimizing CRM systems and digital workflows to create seamless customer journeys across all touchpoints. You'll leverage data analytics to enhance customer engagement, automate repetitive processes, and align digital strategies with business objectives. Collaborate with marketing, sales, and IT teams to develop unified digital ecosystems that boost operational efficiency and customer satisfaction. Stay ahead of industry trends to implement cutting-edge technologies like marketing automation tools and CRM platforms, ensuring our digital infrastructure evolves with customer expectations.
Tanggung Jawab
- Design, implement, and maintain CRM systems to optimize customer relationship management
- Develop and automate digital workflows to enhance operational efficiency
- Analyze customer data to derive insights and improve customer journey mapping
- Collaborate with cross-functional teams to align CRM and digital strategies
- Implement digital marketing campaigns using automation platforms
- Monitor and optimize digital touchpoints for seamless customer experiences
- Train stakeholders on CRM system usage and digital best practices
Kualifikasi
- Bachelor's degree in Marketing, Information Technology, or related field
- Minimum 3 years of CRM system management experience
- Proficiency in CRM platforms (Salesforce, HubSpot) and marketing automation tools
- Strong data analysis skills with experience in customer journey mapping
- Knowledge of digital marketing channels and customer retention strategies
- Experience in workflow automation process implementation
- Excellent communication and cross-functional collaboration skills