Deskripsi Pekerjaan
Join Corner House as a Digital Marketing (Ads Performance Specialist) and drive our online advertising success in the vibrant heart of Bali. We're seeking a data-driven innovator to optimize our digital ad ecosystem across platforms like Google Ads, Meta, and emerging channels. In this key role, you'll transform raw data into actionable strategies that maximize ROI, enhance brand visibility, and accelerate customer acquisition across Southeast Asia's dynamic digital landscape.
Your expertise will directly impact our growth trajectory as you design, execute, and refine multi-channel campaigns targeting global audiences. You'll collaborate with creative teams to develop compelling ad narratives while leveraging analytics to continuously optimize performance metrics. This position offers the unique opportunity to shape Corner House's digital identity in Bali's thriving tourism and lifestyle sector.
Corner House provides a collaborative, results-oriented environment where your digital marketing expertise will drive tangible business outcomes. If you're passionate about turning data into growth and thrive in a fast-paced setting, we invite you to apply and become part of our digital transformation journey.
Tanggung Jawab
- Manage end-to-end digital advertising campaigns across Google Ads, Meta Ads, and programmatic platforms
- Analyze campaign performance metrics (CTR, CPC, ROAS, CPA) to optimize ad spend and strategy
- Develop data-driven audience targeting strategies using behavioral and demographic segmentation
- Design, A/B test, and iterate on ad creatives, landing pages, and conversion funnels
- Generate comprehensive performance reports and actionable insights for stakeholders
- Collaborate with content teams to align messaging with campaign objectives
- Monitor industry trends and emerging ad technologies to maintain competitive advantage
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (or equivalent experience)
- 3+ years of hands-on experience managing digital advertising campaigns
- Advanced proficiency in Google Ads, Meta Ads Manager, and analytics platforms
- Proven track record of optimizing campaigns for measurable ROI growth
- Strong data analysis skills with ability to translate metrics into strategic decisions
- Experience with A/B testing methodologies and conversion rate optimization
- Excellent communication skills with ability to present complex data clearly