Deskripsi Pekerjaan
Are you a visionary marketer who thrives at the intersection of creative strategy and cutting-edge artificial intelligence? We are seeking a highly talented Digital Marketing & AI Content Specialist to join our team as our first dedicated marketing hire. This is not a role for a simple social media poster; we are looking for a growth-oriented architect who can build, scale, and optimize our digital footprint from the ground up.
In this role, you will be the bridge between our brand voice and the rapidly evolving world of AI-driven content creation. You will leverage automation tools to streamline workflows, drive qualified traffic, and nurture a community that resonates with our mission. If you are an analytical thinker who loves to experiment, test, and pivot based on real-time data, we want you to lead our digital transformation.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies to increase brand awareness and lead generation.
- Conceptualize and produce high-quality content across multiple channels (web, social, email) using AI tools to enhance productivity and creativity.
- Manage end-to-end social media campaigns, from community engagement to performance analysis.
- Monitor and optimize SEO performance, including keyword research, on-page optimization, and technical audits.
- Implement marketing automation workflows to nurture leads and improve customer retention.
- Analyze campaign performance metrics to provide actionable insights and improve ROI.
- Collaborate with leadership to align digital initiatives with overarching business growth objectives.
Kualifikasi
- Proven experience in digital marketing, content strategy, or a related field.
- Deep understanding of AI writing and content creation tools (e.g., ChatGPT, Midjourney, Jasper).
- Strong analytical skills with proficiency in Google Analytics, Search Console, and social media reporting tools.
- Experience in managing paid advertising campaigns (Meta Ads, Google Ads).
- Excellent written and verbal communication skills with a flair for storytelling.
- Ability to work autonomously in a fast-paced, startup-style environment.
- Bachelor's degree in Marketing, Communications, Business, or a related discipline.