Deskripsi Pekerjaan
Join PT. MAP GRIYA ADIPERKASA RITEL as a Digital Marketing & Consumer Experience Manager and lead our transformation in the competitive retail landscape. This pivotal role requires you to orchestrate comprehensive digital strategies that elevate brand visibility, drive customer engagement, and optimize the end-to-end consumer journey. You'll leverage data-driven insights to craft compelling social media campaigns, enhance customer experience initiatives, and develop innovative retail branding strategies that resonate with our diverse audience. Collaborate with cross-functional teams to align marketing efforts with business objectives while continuously analyzing market trends to stay ahead of industry shifts. If you're passionate about creating memorable digital experiences and driving measurable growth in the retail sector, this is your opportunity to make a significant impact.
Tanggung Jawab
- Develop and execute multi-channel digital marketing strategies to boost brand awareness and customer acquisition
- Manage social media platforms to foster community engagement and drive organic reach
- Oversee customer experience programs to enhance satisfaction and loyalty metrics
- Lead retail branding initiatives across digital and physical touchpoints
- Analyze campaign performance data to optimize ROI and inform strategic decisions
- Collaborate with sales and product teams to align marketing with business goals
- Monitor industry trends and competitor activities to identify growth opportunities
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 5+ years of experience in digital marketing and consumer experience
- Proven expertise in social media management and content strategy
- Strong analytical skills with proficiency in marketing analytics tools
- Experience with retail branding and customer journey mapping
- Excellent project management and cross-functional collaboration abilities
- Creative mindset with data-driven decision-making capabilities