Deskripsi Pekerjaan
Join our dynamic marketing team as a Digital Marketing Coordinator and make a significant impact on our online presence! This hybrid role offers the perfect opportunity to showcase your expertise in both SEO and paid advertising while contributing to data-driven marketing strategies.
As a Digital Marketing Coordinator, you'll be instrumental in enhancing our brand's visibility across digital channels. You'll develop and implement comprehensive SEO strategies to improve organic search rankings, while also managing paid advertising campaigns across various platforms. Your analytical skills will be crucial in monitoring campaign performance, preparing detailed reports, and optimizing marketing efforts for maximum ROI.
This position is ideal for a marketing professional who thrives in a fast-paced environment and is passionate about digital innovation. You'll collaborate with cross-functional teams to ensure cohesive messaging and alignment with business objectives. With the flexibility of a remote work arrangement, you can maintain a healthy work-life balance while contributing to our company's growth.
Tanggung Jawab
- Develop and implement comprehensive SEO strategies to improve organic search rankings and website visibility
- Manage paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and other relevant channels
- Monitor campaign performance, analyze data, and prepare detailed reports for stakeholders
- Optimize marketing efforts based on performance metrics to maximize ROI
- Conduct keyword research and competitor analysis to inform marketing strategies
- Collaborate with content teams to ensure SEO best practices are integrated into all content
- Stay updated with the latest digital marketing trends and algorithm changes
- Assist in developing and managing the digital marketing budget
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of experience in digital marketing with a focus on SEO and paid advertising
- Proficiency in SEO tools such as SEMrush, Ahrefs, or Moz
- Experience managing paid advertising campaigns on major platforms
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Excellent written and verbal communication skills
- Ability to work independently and manage multiple projects simultaneously
- Knowledge of HTML, CSS, and basic web development principles is a plus