Deskripsi Pekerjaan
Drive Digital Growth with Pantrade Electrical Pte Ltd
Are you a creative, analytical, and results-oriented marketing professional seeking a challenging role where you can truly own the digital space? Pantrade Electrical Pte Ltd, a trusted leader in Singapore's electrical solutions industry, is searching for a dynamic Digital Marketing cum E-Commerce Executive to spearhead our online expansion from our Central Region headquarters.
In this high-impact hybrid role, you will be the crucial link between our brand and our digital customers. You will orchestrate the entire online customer journey, from initial brand discovery via targeted campaigns to the final click of a purchase. Your responsibilities will span the full spectrum of digital marketing and e-commerce: planning and executing multi-channel campaigns (SEO/SEM, Social Media, Email), managing and optimizing product listings on our website and marketplaces like Lazada and Shopee, analyzing sales data to identify trends, and generating comprehensive performance reports.
We require a proactive individual who can balance creative content creation with rigorous data analysis. You should be comfortable designing engaging visuals and copy, A/B testing ad creatives, and using Google Analytics to pinpoint areas for optimization. The ideal candidate will have a proven track record of driving sales through digital initiatives and a deep understanding of the online retail landscape in Singapore. Your ability to translate data into actionable strategies will be key to your success and the company's growth.
Why join Pantrade Electrical Pte Ltd? We offer a vibrant, collaborative work environment where your contributions are recognized and rewarded. You will receive a competitive salary (SGD $3,200 - $3,800 per month), opportunities for professional development, and the chance to work with a supportive team that values innovation and initiative. If you are passionate about digital marketing and e-commerce, and eager to make a significant impact, we encourage you to apply. Take the next step in your career with Pantrade Electrical Pte Ltd.
Tanggung Jawab
- Plan, execute, and monitor digital marketing campaigns across multiple channels including SEO, SEM, social media (Facebook, LinkedIn, Instagram), and email marketing to generate leads and drive sales.
- Manage and optimize product listings on the company website and key e-commerce marketplaces (e.g., Shopee, Lazada) to improve visibility and conversion rates.
- Design and implement promotional strategies, including discount vouchers, bundle deals, and flash sales, to achieve monthly revenue targets.
- Create compelling content, including product descriptions, social media posts, and marketing collateral, ensuring brand consistency across all digital touchpoints.
- Analyze website and campaign performance using tools such as Google Analytics and social media insights, preparing detailed reports with actionable recommendations.
- Coordinate with internal teams (Sales, Operations, Logistics) to ensure seamless order fulfilment and customer satisfaction.
- Conduct competitive analysis and market research to identify emerging trends, new marketing channels, and growth opportunities.
- Manage the marketing budget, tracking ROI for all campaigns and optimizing spend for best results.
Kualifikasi
- Diploma or Bachelor's degree in Marketing, Business Administration, Mass Communications, E-Commerce, or a related field.
- Minimum 1 to 2 years of working experience in digital marketing and/or e-commerce management is essential.
- Hands-on experience with digital marketing tools (Google Analytics, Google Ads, Facebook Business Manager).
- Proven ability to manage e-commerce platforms (e.g., Shopify, WooCommerce, Lazada, Shopee).
- Strong creative skills with proficiency in graphic design (Canva, Photoshop, or similar) and copywriting.
- Excellent analytical and numerical skills with the ability to interpret data and drive decisions.
- Highly organized with strong project management skills and attention to detail.
- A team player who is self-motivated, proactive, and eager to learn.