Deskripsi Pekerjaan
Join Vidya Edu Learning Center's dynamic marketing team as a Digital Marketing Executive! We're seeking an energetic and initiative-driven professional to revolutionize our digital presence in the education sector. This role offers the perfect opportunity to shape our online brand identity while implementing cutting-edge marketing strategies. You'll work in a collaborative environment where creativity meets data-driven decision-making, directly contributing to our mission of making quality education accessible to all. With competitive compensation and growth opportunities, this position is ideal for ambitious marketers ready to make their mark in Indonesia's growing edtech landscape.
Tanggung Jawab
- Develop and execute comprehensive digital marketing campaigns across social media, email, and search platforms
- Manage content creation for websites, blogs, and social channels to engage target audiences
- Monitor and analyze campaign performance using analytics tools to optimize ROI
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Stay updated on industry trends and implement innovative digital marketing techniques
- Manage paid advertising budgets and ensure cost-effective lead generation
- Build and nurture online communities to enhance brand loyalty and student enrollment
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years of digital marketing experience in education or tech sector
- Proven expertise in SEO/SEM, social media marketing, and content strategy
- Strong analytical skills with ability to interpret data and derive actionable insights
- Exceptional written communication skills in both English and Indonesian
- Proficiency in marketing automation tools (HubSpot, Mailchimp) and Google Analytics
- Self-motivated with high initiative and ability to work independently
- Creative problem-solving mindset with adaptability to fast-paced environments