Deskripsi Pekerjaan
Join Asia HealthPartners Pte Ltd as a Digital Marketing Executive and drive transformative healthcare marketing initiatives. This role offers a unique opportunity to shape patient journeys through innovative digital strategies that enhance brand visibility, boost patient engagement, and streamline clinic bookings. You'll work at the intersection of healthcare and technology, implementing data-driven campaigns across SEO, social media, email marketing, and paid channels to connect with our diverse patient community. Perfect for creative problem-solvers passionate about improving healthcare access through digital excellence.
Tanggung Jawab
- Execute end-to-end digital marketing campaigns across SEO, SEM, social media, and email platforms
- Develop and optimize content strategies that resonate with healthcare audiences
- Analyze campaign performance metrics and ROI to refine marketing approaches
- Manage clinic booking systems to maximize patient conversion rates
- Collaborate with healthcare teams to align marketing with patient care goals
- Monitor industry trends and competitor activities to identify growth opportunities
- Implement CRM strategies to enhance patient retention and loyalty
Kualifikasi
- Bachelor's degree in Marketing, Digital Media, or Healthcare-related field
- 3+ years of digital marketing experience with healthcare industry preference
- Proficiency in Google Analytics, SEO tools, and social media platforms
- Experience with marketing automation and CRM systems
- Strong analytical skills with data-driven decision-making capabilities
- Creativity in developing patient-centric content and campaigns
- Excellent communication skills with ability to translate technical concepts
- Knowledge of healthcare compliance regulations in digital marketing