Deskripsi Pekerjaan
Global Success Collaboration is seeking an experienced and visionary Digital Marketing Lead to join our dynamic team in Indonesia. As a key member of our marketing department, you will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth.
In this role, you will lead a talented team of digital marketers, oversee multi-channel campaigns, and leverage data-driven insights to optimize performance. You will work closely with cross-functional teams to align marketing initiatives with business objectives and ensure a cohesive brand presence across all digital touchpoints.
From SEO and SEM to social media and email marketing, you will own the full spectrum of digital marketing activities. Key responsibilities include setting KPIs, managing budgets, analyzing campaign performance, and continuously optimizing for ROI. You will also collaborate with sales, product, and creative teams to ensure brand consistency and message alignment.
At Global Success Collaboration, we are committed to fostering a culture of innovation and collaboration. We offer a competitive compensation package, opportunities for professional development, and the chance to make a significant impact in a fast-paced, growing organization.
If you are a strategic thinker with a passion for digital marketing and a proven track record of success, we invite you to apply and join us in shaping the future of our digital presence.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies to achieve business goals.
- Lead and mentor a team of digital marketing specialists, fostering a high-performance culture.
- Manage and optimize online advertising campaigns across platforms (Google Ads, Facebook, LinkedIn, etc.).
- Oversee SEO and SEM initiatives to improve organic visibility and paid search performance.
- Drive content marketing efforts, including blog posts, videos, and social media content.
- Analyze and report on campaign metrics, providing insights and recommendations.
- Coordinate with cross-functional teams to ensure integrated marketing efforts.
- Stay ahead of industry trends and emerging technologies to maintain competitive advantage.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with at least 2 years in a leadership role.
- Proven track record of developing successful digital marketing strategies and campaigns.
- Expertise in SEO, SEM, social media advertising, and analytics tools (e.g., Google Analytics, SEMrush).
- Strong analytical and problem-solving skills, with a data-driven approach.
- Excellent written and verbal communication skills in English; proficiency in Indonesian is an advantage.
- Experience with CRM and marketing automation platforms (e.g., HubSpot, Marketo) is preferred.
- Ability to thrive in a fast-paced, collaborative environment.