Deskripsi Pekerjaan
Join VA Platinum's dynamic marketing team as a Digital Marketing Specialist focused on LinkedIn campaigns! We're seeking a data-driven professional to elevate our B2B presence through strategic LinkedIn management, performance analysis, and trend forecasting. In this onsite dayshift role, you'll transform marketing insights into actionable campaigns that drive lead generation and brand awareness. Leverage your analytical expertise to optimize content, track KPIs, and deliver ROI-focused recommendations. With a PHP 30,000 sign-on bonus and competitive compensation, this is your opportunity to make measurable impact in a growing digital landscape.
Tanggung Jawab
- Manage end-to-end LinkedIn campaigns including content creation, scheduling, and audience targeting
- Analyze campaign performance metrics using analytics tools to derive actionable insights
- Monitor industry trends and competitor activities to identify growth opportunities
- Develop data-driven strategies to enhance B2B engagement and lead generation
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Generate comprehensive performance reports with recommendations for optimization
- Test and refine campaign elements to improve conversion rates and ROI
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 2+ years of experience managing LinkedIn campaigns and B2B social media
- Proficiency in analytics platforms (LinkedIn Analytics, Google Analytics, etc.)
- Strong understanding of digital marketing principles and SEO best practices
- Excellent data interpretation and reporting skills
- Experience with marketing automation tools (HubSpot, Marketo, etc.)
- Exceptional written communication and content creation abilities