Deskripsi Pekerjaan
Join Gambit Group as a Digital Marketing Manager and spearhead our digital transformation journey. In this pivotal role, you'll craft data-driven strategies to elevate brand presence, drive customer engagement, and accelerate growth across digital channels. You'll lead integrated campaigns spanning SEO, social media, content marketing, and email automation while optimizing ROI through performance analytics. Collaborate with cross-functional teams to align digital initiatives with business objectives, leveraging emerging technologies and consumer trends to maintain competitive advantage. If you're a creative strategist with a passion for innovation and measurable results, we invite you to shape our digital future.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email channels
- Lead performance-driven campaigns to boost brand awareness, lead generation, and conversion rates
- Analyze campaign data using tools like Google Analytics to optimize strategies and ROI
- Manage content creation for digital platforms including blogs, social media, and email newsletters
- Oversee social media presence, community engagement, and paid advertising initiatives
- Conduct market research to identify trends, opportunities, and competitive landscapes
- Collaborate with sales/product teams to ensure marketing alignment with business goals
- Manage digital marketing budget and provide regular performance reports to stakeholders
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- 5+ years of progressive digital marketing experience with campaign management expertise
- Proven track record in SEO/SEM optimization and social media marketing
- Proficiency in analytics tools (Google Analytics, SEMrush, HubSpot)
- Strong understanding of CRM platforms and marketing automation
- Excellent data interpretation skills with ability to translate insights into actionable strategies
- Creative problem-solving abilities with attention to detail
- Experience managing cross-functional teams and external agencies