Deskripsi Pekerjaan
Join PT. Musfiratur as a Digital Marketing & Meta Ads Specialist and become a key driver in our digital transformation journey. We're seeking a dynamic professional to architect and execute cutting-edge digital marketing strategies that amplify our brand presence across multiple platforms. In this pivotal role, you'll spearhead Meta advertising campaigns, optimize social media engagement, and transform raw data into actionable insights that fuel business growth. Our collaborative environment values creativity and data-driven decision-making, offering you the perfect platform to showcase your expertise in digital landscapes while contributing to innovative marketing initiatives that resonate with our target audience.
Tanggung Jawab
- Design, implement, and optimize Meta (Facebook/Instagram) advertising campaigns to achieve KPIs and ROI targets
- Develop comprehensive social media strategies across platforms (Instagram, Facebook, TikTok) to increase brand awareness and engagement
- Conduct competitor analysis and market research to identify emerging trends and opportunities
- Create data-driven performance reports with actionable recommendations for campaign optimization
- Manage digital advertising budgets efficiently while ensuring cost-effectiveness
- Collaborate with creative teams to develop compelling ad creatives and landing pages
- Implement A/B testing methodologies to continuously improve campaign performance
- Monitor and respond to community engagement across digital channels
Kualifikasi
- S1 degree in Marketing, Communications, Business, or related field
- Minimum 2 years of hands-on experience in digital marketing with proven Meta Ads expertise
- Proficiency in Facebook Ads Manager, Instagram Ads, and Business Suite
- Strong analytical skills with experience using Google Analytics, Meta Business Suite, and similar tools
- Portfolio demonstrating successful digital marketing campaigns with measurable results
- Excellent understanding of Indonesian social media landscape and consumer behavior
- Creative mindset with ability to translate business objectives into compelling campaigns
- Strong communication skills and ability to collaborate cross-functionally