Deskripsi Pekerjaan
Are you a creative strategist looking to make a measurable impact? Sert Technology Inc is seeking a results-driven Digital Marketing Officer to join our growing team in General Santos City. In this role, you will be the engine behind our brand's online presence, crafting compelling narratives and implementing data-backed strategies to drive lead generation and market engagement.
We are looking for a digital native who understands the intricacies of the modern consumer journey. You will have the opportunity to work on diverse projects, from social media management to end-to-end campaign execution. If you are passionate about digital trends, have a sharp analytical mind, and want to build a career in a supportive, flexible environment, we want to hear from you!
Tanggung Jawab
- Develop, implement, and manage comprehensive digital marketing campaigns across social media, email, and web channels.
- Analyze campaign performance metrics using Google Analytics and other monitoring tools to optimize ROI.
- Create engaging, high-quality content tailored for diverse digital platforms to boost brand awareness.
- Conduct thorough market and competitor research to identify new opportunities for growth and audience reach.
- Manage SEO/SEM strategies to improve organic search rankings and increase website traffic.
- Collaborate with internal teams to align marketing initiatives with overall business objectives and product launches.
- Prepare regular performance reports and insights for management to guide future marketing budget allocations.
Kualifikasi
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
- Proven experience in digital marketing or social media management.
- Strong understanding of SEO, SEM, PPC, and email marketing best practices.
- Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite) and social media management platforms.
- Exceptional analytical skills with the ability to interpret data and convert it into actionable insights.
- Excellent communication skills with a creative flair for storytelling.
- Ability to multitask in a fast-paced environment and meet tight deadlines.