Deskripsi Pekerjaan
Ohmyhome is a leading PropTech company transforming the way people buy, sell, and rent property. We are looking for a dynamic and results-oriented Digital Marketing Specialist to join our team. We are seeking a creative and analytical professional with strong expertise in paid advertising and performance marketing to drive high-quality leads and maximize our return on investment (ROI).
In this role, you will take ownership of our digital advertising strategy, planning and executing campaigns across various platforms. You will collaborate closely with internal teams to ensure that our marketing efforts align with business objectives. If you are data-driven, detail-oriented, and passionate about optimizing marketing funnels, this is the perfect opportunity to grow your career in a fast-paced environment.
Tanggung Jawab
- Manage and optimize paid advertising campaigns across Google Ads, Facebook Ads, and LinkedIn to drive leads.
- Analyze campaign performance data to identify trends, opportunities for improvement, and areas for optimization.
- Conduct keyword research, audience segmentation, and competitive analysis to enhance ad targeting.
- Monitor daily budgets and adjust bids to ensure cost-efficiency and maximum reach.
- Create comprehensive performance reports for stakeholders and present insights effectively.
- Collaborate with the creative team to develop high-converting ad copy and visuals.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 2-3 years of proven experience in digital marketing, specifically in performance marketing and paid media.
- Proficiency in managing campaigns on Google Ads, Facebook Ads Manager, and LinkedIn Ads.
- Strong analytical skills with experience using Google Analytics (GA4) and other tracking tools.
- Excellent written and verbal communication skills in English.