Deskripsi Pekerjaan
Are you a digital marketing enthusiast with a passion for food? Bogana May-May, the #1 Best Nasi Bogana in Town, is seeking a talented Digital Marketing Specialist to join our growing team. As a leader in the culinary industry, we're looking for someone who can help us expand our digital footprint, engage with our customers, and drive business growth through innovative online marketing strategies.
In this role, you'll have the opportunity to work with a passionate team dedicated to delivering exceptional culinary experiences. You'll be responsible for developing and executing digital marketing campaigns that showcase our authentic Indonesian cuisine and connect with food lovers across the region. If you're creative, data-driven, and excited about making an impact in the digital space, we want to hear from you!
Bogana May-May offers a dynamic work environment where your ideas can thrive. We value creativity, innovation, and a customer-first approach. Join us in our mission to bring the authentic taste of Indonesia to more people through strategic digital marketing initiatives.
Tanggung Jawab
- Develop and implement comprehensive digital marketing strategies across multiple channels including social media, email, and content marketing
- Create engaging content that highlights our authentic Indonesian cuisine and culinary offerings
- Manage and optimize our social media presence to increase brand awareness and customer engagement
- Analyze campaign performance metrics and provide regular reports to key stakeholders
- Collaborate with the culinary team to develop promotional campaigns and special offers
- Monitor industry trends and competitor activities to identify new opportunities
- Manage paid advertising campaigns across platforms like Google Ads and social media advertising
- Build and maintain strong relationships with online influencers and food bloggers
Kualifikasi
- Bachelor's degree in Marketing, Communications, or a related field
- Minimum of 2-3 years of experience in digital marketing, preferably in the food or hospitality industry
- Proven track record of developing and executing successful digital marketing campaigns
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Excellent written and verbal communication skills in both Indonesian and English
- Proficiency in digital marketing tools and platforms (Google Analytics, Facebook Ads, etc.)
- Creative thinking with a passion for food and culinary arts
- Ability to work independently as well as collaboratively in a team environment