Deskripsi Pekerjaan
We are seeking a talented and results-oriented Digital Marketing Specialist to join our dynamic team. In this pivotal role, you will take full ownership of our digital advertising strategies, content creation, and campaign management. You will be responsible for planning, executing, and optimizing multi-channel marketing initiatives that drive brand awareness, engagement, and lead generation.
The ideal candidate is a creative thinker with a strong analytical background, capable of translating business goals into effective digital marketing tactics. You will collaborate closely with the design and sales teams to produce high-quality assets and ensure our messaging resonates with our target audience. If you are passionate about the digital landscape and want to grow your career with a forward-thinking company, we encourage you to apply.
Tanggung Jawab
- Develop, implement, and manage comprehensive digital marketing campaigns across various channels.
- Create compelling content strategies for social media, email marketing, and the company website.
- Monitor, analyze, and report on the performance of marketing campaigns (KPIs, ROI).
- Optimize ad spend on platforms such as Google Ads and Facebook Ads to maximize efficiency.
- Conduct market research to identify trends, competitor activities, and audience interests.
- Collaborate with the design team to produce high-quality visual assets and promotional materials.
- Stay updated on the latest digital marketing trends, tools, and best practices.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience (1-3 years) in digital marketing, social media management, or content creation.
- Strong understanding of SEO/SEM principles and Google Analytics.
- Excellent written and verbal communication skills in English.
- Proficiency in using marketing tools and CRM software.
- Self-motivated with the ability to work independently and collaboratively in a fast-paced environment.
- Attention to detail and strong organizational skills.