Deskripsi Pekerjaan
We are seeking a dynamic Digital Marketing Specialist to drive our online growth and brand visibility. You will be responsible for developing and executing innovative content strategies that align with our company's marketing objectives, focusing on optimizing sales and enhancing digital engagement. This role requires a creative professional who can transform marketing goals into measurable results through compelling digital campaigns.
Join our team at Barang Bekas to leverage your expertise in digital marketing and contribute to our mission of connecting customers with quality pre-owned products. You'll work in a collaborative environment where your ideas can flourish, helping us expand our market reach and customer base through strategic online initiatives.
Tanggung Jawab
- Develop and implement comprehensive content marketing strategies aligned with business objectives
- Optimize sales funnels and online activities to drive conversion rates
- Manage and execute multi-channel digital campaigns across social media, email, and web platforms
- Analyze campaign performance metrics and provide actionable insights for continuous improvement
- Collaborate with cross-functional teams to create engaging, brand-aligned content
- Monitor industry trends and competitor activities to identify growth opportunities
- Manage digital marketing budgets and ensure ROI optimization
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years of experience in digital marketing or content strategy
- Proven track record of developing successful marketing campaigns
- Strong analytical skills with proficiency in marketing analytics tools
- Excellent written and verbal communication skills in both Indonesian and English
- Familiarity with SEO/SEM principles and social media marketing best practices
- Creative mindset with ability to translate data into compelling narratives