Deskripsi Pekerjaan
We are seeking a dynamic Digital Marketing Specialist (Social & E-Commerce) to join the team at Remote Employee BPO Phil Inc. In this pivotal role, you will be responsible for crafting and executing high-impact digital strategies that drive brand awareness, engagement, and sales across our social media channels and e-commerce platforms. If you are passionate about the digital landscape, possess a keen eye for detail, and thrive in a fast-paced environment, we want to hear from you.
As the key driver of our online presence, you will leverage data-driven insights to optimize campaigns, create compelling content, and ensure a seamless customer journey from discovery to purchase. We value creativity, analytical thinking, and a results-oriented approach. This is an excellent opportunity to grow your career within a leading BPO company while making a tangible impact on our brand's digital footprint.
Tanggung Jawab
- Develop and implement comprehensive social media strategies to increase brand visibility and follower engagement.
- Manage and optimize e-commerce platforms, including product listings, promotions, and store layout to maximize conversions.
- Create high-quality, engaging content (copy, graphics, and videos) tailored for Facebook, Instagram, LinkedIn, and other key channels.
- Monitor, analyze, and report on campaign performance metrics (KPIs) to identify trends and areas for improvement.
- Collaborate with the creative and sales teams to align marketing efforts with broader business objectives.
- Conduct market research to identify emerging trends, competitor activities, and customer preferences.
Kualifikasi
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Proven experience in social media management and e-commerce marketing.
- Strong proficiency in content creation tools (e.g., Canva, Adobe Creative Suite) and social media management platforms (e.g., Hootsuite, Buffer).
- Excellent understanding of SEO principles and Google Analytics to track traffic and user behavior.
- Strong written and verbal communication skills with a keen eye for detail and brand voice consistency.
- Ability to work independently and manage multiple projects in a fast-paced setting.